CUBA - The Hottest Travel Package Going !
Yesterday, Fidel relinquished power to his little brother Raul.
Today, virtually every American travel operator is assessing the profit opportunities Cuba may provide.
Ironic isn’t it? Americans capitalizing on Cuba.
Ten years ago I was speaking with the VP of sales and marketing for a major Hawaii and Mexico travel operator. He told me they already had a business plan ready to implement if travel to Cuba ever opened up. They had the hotels identified and knew precisely how they were going to immediately launch major travel program if the American travel embargo to Cuba was lifted. This was going to be their biggest money maker in years!
American’s curiosity for all things Cuba will be great. There will be extremely high demand for travel to Havana. Cuba travel will also re-energize the Caribbean travel market as whole which suffered as a result of the new passport requirements. Cuba travel packages will be the hottest commodity around. The waiting lists will be long for space.
My advice: Book your Varadero Beach vacation the day travel space opens up.
George
